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Chenxi —
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ASIO Investment Algorithms App (Version 1)
Notice:
Due to signed NDA, some confidential information must be omitted and obfuscated. The information in the case study does not necessarily reflect the views of this project. Nevertheless, Please do not download and share any details with external parties! Thank you.
Background
Asio is an in-progress product that helps ordinary users to trade the stock operation simply based on an investment algorithm. With Asio, users can analyze the investment trend, track the stock dynamics, follow the investor capitals, and then make the right decision to manipulate their stock.
My Role: Product Designer (UX/UI/Interaction)
Collaborators
Software Engineer & Product Manager - Tao Liu
iOS Engineer - Longquan Qiao
Quantitative Developer and Analyst – Pengcheng Li
Design Process
1. Research and Personas > 2. Flow and Wireframes > 3. Logo, Icon and Color Theme > 4. Critical Mockups
1. Research and Personas
Research indicates there are 2 different types of users:
Ordinary People - who are private retail investors and need investment reference to overcome the situation of Information Asymmetry in Chinese stock market.
Programmers - who understand codes and quantitative analysis to trace the investment strategy they made.
Design Process
1. Requirement Research
2. Flow and Wireframes
2. Critical Flow and Wireframe
3. Logo, Icon and Color Theme
3. Branding and Logo
4. Critical Mockups
4. Hi - Fi Mockups and Prototypes
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